Marketing
Mr. Martinez envisions his product appealing to the multitudes of busy consumers who enjoy consuming snack foods but do not want to stop their activities when hunger strikes. Baseball players in dugouts can share sunflower seeds without spilling or having to wash their hands. Bikers and hikers can get a power boost without stopping or taking a rest break. Co-workers can share their nuts by tossing the container back and forth across the office. Construction workers can grab the container off their belts when needing a quick pick-me-up. Today’s society is always seeking new ways to make our lives more convenient, and this is precisely why this product has been developed. Users will appreciate the convenience of carrying snacks in this handy container and being able to dispense them easily.
The markets are extensive for an innovative product like the Easy Snack Bottle as consumers worldwide will appreciate the convenience of carrying, dispensing, and sharing their snacks in this new container. It will be available on the snack aisles of local grocery stores like Kroger’s, Publix, and Food Lion as well as general supply stores like Target, Wal-Mart and K-Mart. It may also be sold in many convenience stores and corner markets where snacks are sold. Shop-at-home television networks, like QVC and HSN, would be an excellent way to promote this product to a targeted audience of potential consumers. The Internet provides an additional important platform for the advertising and marketing of this innovative product with many retail sites as well as sites for informative videos.
Mr. Martinez wishes to leave the market open for subsequent variances and possibilities that could improve the feasibility and marketability of this product.
The cost of materials and actual materials used will depend on the quantity manufactured and the buyer/licensee of this idea. An introductory retail price and sustaining price will be determined by the quantity manufactured, the actual cost of manufacturing, advertising methods used, and packaging materials employed by the buyer/licensee.
As particular models or sizes expand, the invention can be morphed or corrected for improvement. The inventor understands that company feedback, especially from knowledgeable sources, is a great way to improve the product for future market potential.
Exact measurements/dimensions are determined but are subject to subsequent changes that may enhance the product.
The markets are extensive for an innovative product like the Easy Snack Bottle as consumers worldwide will appreciate the convenience of carrying, dispensing, and sharing their snacks in this new container. It will be available on the snack aisles of local grocery stores like Kroger’s, Publix, and Food Lion as well as general supply stores like Target, Wal-Mart and K-Mart. It may also be sold in many convenience stores and corner markets where snacks are sold. Shop-at-home television networks, like QVC and HSN, would be an excellent way to promote this product to a targeted audience of potential consumers. The Internet provides an additional important platform for the advertising and marketing of this innovative product with many retail sites as well as sites for informative videos.
Mr. Martinez wishes to leave the market open for subsequent variances and possibilities that could improve the feasibility and marketability of this product.
The cost of materials and actual materials used will depend on the quantity manufactured and the buyer/licensee of this idea. An introductory retail price and sustaining price will be determined by the quantity manufactured, the actual cost of manufacturing, advertising methods used, and packaging materials employed by the buyer/licensee.
As particular models or sizes expand, the invention can be morphed or corrected for improvement. The inventor understands that company feedback, especially from knowledgeable sources, is a great way to improve the product for future market potential.
Exact measurements/dimensions are determined but are subject to subsequent changes that may enhance the product.